Google My Business (GMB) is a free tool offered by Google that allows businesses to manage their online presence across Google, including search and maps. It allows businesses to create and verify a Google Local Business Listing, which displays important information such as the business name, address, phone number, website, and operating hours.
Google My Business listings appear in Google Maps and Google Search results when users search for businesses in their local area. They can also display photos, reviews, and other information about a business, making it easier for potential customers to find and learn about a business.
Having a Google My Business listing is important for local businesses because it can help them appear more prominently in search results, making it easier for potential customers to find them. It can also provide valuable insights and metrics about how customers interact with a business online, including how many people have searched for the business, requested driving directions, or called the business directly from the listing.
Overall, a Google Local Business Listing can help businesses to reach a larger audience, improve their visibility in search results, and drive more foot traffic to their physical location.
How to create a Google Local Business Listing?
Here is a step-by-step process to create a Google My Business (GMB) listing:
Go to the Google My Business website: Start by visiting the Google My Business website at https://www.google.com/business/.
Sign in or create a Google account: If you already have a Google account, sign in. If not, create a new account by clicking on the “Sign up” button.
Add your business information: Fill in your business name, address, phone number, and website. If you have multiple locations, you can add them one at a time.
Verify your business: Google will verify the information you provided by sending a verification code to your business address or phone number. Once you receive the code, enter it on the GMB website to complete the verification process.
Complete your listing: Once your business is verified, complete your GMB listing by adding photos, a business description, operating hours, and other relevant information.
Optimize your listing: Make sure your listing is up-to-date and optimized for search engines by including keywords, adding business categories, and encouraging customers to leave reviews.
Monitor and update your listing: Regularly check your GMB listing to make sure all the information is correct and up-to-date. Respond to customer reviews, and make any necessary updates to your listing as your business evolves.
By following these steps, you can create a Google My Business listing that accurately represents your business and helps potential customers find you online.
Related Topics
What is Google Local Business Listing?
How to promote local business using Google Local Business Listing?
How can Google Local Business Listing improve your online business visibility?
How to get your Google Local Business Listing Verified?
What mistakes to avoid while creating a Google Local Business Listing?
How to respond to Fake Reviews on your Google Business Listing?
How to respond to Negative Reviews on your Google Business Listing?
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