Gmail is primarily a personal email service and not a dedicated email marketing platform. However, you can still use Gmail to send marketing emails to your subscribers. Here are the steps to use Gmail for an email marketing campaign:
Create a contact list: In Gmail, you can create a contact list that contains the email addresses of your subscribers. Click on “Contacts” and then select “Create Contact List.” Give your list a name, and then add the email addresses of your subscribers to the list.
Compose your email: Open a new email message in Gmail and compose your email. Make sure that your email is visually appealing, engaging, and contains a clear call-to-action.
Personalize your email: Personalizing your emails with the recipient’s name or other details can increase the effectiveness of your email campaign. In Gmail, you can use the “Insert Variable” feature to personalize your email.
Add your contact list to the “To” field: When you are ready to send your email, add your contact list to the “To” field in Gmail.
Send your email: Click on “Send” to send your email to your contact list.
Note: While you can use Gmail for an email marketing campaign, it’s important to keep in mind that Gmail is not designed for bulk email sending. Sending large volumes of emails through Gmail may cause your emails to be marked as spam or blocked by email providers. Additionally, Gmail does not offer advanced features such as tracking, A/B testing, and segmentation that are essential for a successful email marketing campaign. It’s recommended to use a dedicated email marketing platform for your campaigns.
Related Articles
What is email marketing?
What are the benefits of email marketing?
How to generate leads from email marketing?
Common mistakes to avoid while creating an Email Marketing Campaign
Popular tools that can be used for Email Marketing
Which websites offer free email marketing for business?
How to create an effective email marketing campaign for business?
What are the pros and cons of email marketing?
How to include a contact form in an email marketing campaign?
How to use Outlook for an email marketing campaign?
How to use Gmail for an email marketing campaign?
How to build a customer data base from website for an email marketing campaign?
What is the right frequency for sending email marketing campaign?
How to engage more people with email marketing campaign?
Looking for Reliable and Affordable Digital Marketing for your Business?
Get better results at lower costs – Outsource your Digital Marketing to Digital Marketing Services India, India’s Leading Digital Marketing Agency offers Reliable and Affordable organic marketing for small business worldwide. We offer Dynamic Responsive websites, SEO, Social Media Marketing and Organic Marketing Campaigns which help your business gain excellent visibility online and connect with relevant audience, bringing in more customers and better revenue. Our experience and expertise creates ever evolving digital marketing strategies that keeps your business running ahead of the competition.
We share timely reports and data with our clients to keep them updated on the campaign progress and take timely feedback to update and fine tune our marketing strategies. We work as per defined timelines following client instructions to the hilt, delivering better results and keeping the operational costs low. We take care of all your digital marketing needs, so that you can concentrate on your business. So, if you have a local business, an online store or a brand that needs quality digital marketing, then connect with us. We are dedicated to help our clients get the best results.
Contact us
If you have a query please fill the form given here and our team will get back to you asap!