Digital Marketing for Play Schools


Digital Marketing for Play Schools

Starting a new business is a great means to supplement your income. Play school is one such business which has great many advantages. It caters to kids, has limited working hours, does not requires any specialized equipment for operation or highly skilled personnel for operations. The main benefit is recurring fee and low cost of operation which translated to good profits. The profits are better when you own the place and are not renting it for your business.

To start a Play School there are Two options:

  1. You can join an established brand of play schools as a franchise and get the benefit of set up, marketing and support at a franchise fee and pay royalty on your profits every year.
  2. You can start your own playschool brand and learn as your grow. This will require some prior experience working in a playschool or a good deal of online research to plan things on your own. In any case starting on your own has many advantages like – low initial startup cost and lesser liability.

Factors important to success of a play school:

  1. Location – Situated in the middle of your target audience is the best it can be. It delivers excellent visibility with minimal efforts, is convenient for customers hence becomes a preferred business.
  2. Set Up – Competition is always around, so you can invest in infrastructure to stay ahead of the competition. Have bright and colorful classrooms, pvc tables and chairs, rubber mats, low racks for toys and stuff.
  3. Facilities – Good teachers are hard to find, but you give a good price for part time job and you can have quite a few ready to work. Have well lit and ventilated class rooms, tables, chairs, play areas with toys and swings and sand pit. Transport, AC, props, child friendly toilets, open area and pool are few of the facilities expected from high end play schools. Day care and hobby classes work great in areas dominated with nuclear families with both parents working.
  4. Website – A good website can do wonders to your business, making a compelling statement and delivering excellent conversion.
  5. Google Listing – A local listing on Google Maps can help your business get excellent online visibility in local area.
  6. Marketing – Both Offline and Online marketing play a crucial role in reaching customers. While banners and leaflets bring awareness in local population, expert digital marketing can reach people looking for playschool on the internet. Online marketing is crucial because more and more people spend time on internet looking for services before even visiting the business address.
  7. Reviews – Getting positive customer reviews is a necessity, which brings in new customers. With increasing competition, more and more customers look forward to read reviews before taking any service, hence its importance.

By investing in last 4 points you can speed up your business returns and create a good brand over the years. At Digital Marketing Services India, we can help you market your play school online, get top search ranks and connect with customers looking for your services.

What we do to promote your Play School?

  1. Website Designing – We will do the photography, create your website content and make a great looking dynamic responsive website that will integrate excellent SEO and latest software for good customer experience.
  2. Google Listing – We will create your SEO friendly Google Listing and also manage it for 1 year.
  3. Social Media Marketing – Page creation on all major networks and sharing updates for 1 year.
  4. Creation of video and PDF presentation (basic)
  5.  Online marketing of website for 1 year

What you can expect?

  1. Top ranks in search related to your services in the local area.
  2.  Enhanced online business visibility.
  3. Relevant visitors to your website
  4. Business queries, more customer leads.
  5. Better Returns and More Profits for your play school!

Ready to launch your play school on the internet? Call at 9899379529 to discuss your requirements and get a quote.

If you have a query please fill the form given here and our team will get back to you asap!